Landing Pages — is a tool that helps keep track of the SEO work consistency in terms of the pages and their targeted search queries.
The workspace has several major fields:
1. Keywords - a list of the tracked keywords in the Rank Tracker project.
2. URL - a page that's being optimized for a particular keyword.
3. URL in SERP - a page that actually ranks for that keyword.
4. Positions - the page's rank for a keyword.
The main purpose of the tool is to compare the URL that's been worked on to get it rank for specific search terms with the URL that is in fact displayed for the targeted keywords. Sometimes another relevant page is ranking for the keyword, in which case a webmaster may decide to take no further actions on the targeted/displayed pages.
To start tracking a page for the search query, click +Add URL and input the page address.