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PPC

A Complete Guide To PPC Marketing Basics

What is PPC? As a business owner that is beginning to delve into the depths of online marketing, you have probably come across the term PPC a few times. However, like many unfamiliar terms, it can seem complex on the face of things. In this guide, we aim to clarify what PPC is, by telling you all there is to know about it, and how you can use it to create the perfect online marketing strategy. Here are the basics of everything you need to know about PPC advertising.

SEO

Advanced SEO Audit: A Complete Guide To All Stages Of The Analysis [Infographic]

Website SEO Audit is a check of a site for internal issues and compliance with search engines' requirements. An audit is necessary both in the case of a site being sanctioned by search engines and when everything is fine with the site.

SEO

How To Avoid Or Fix Google Penalties

The goal of any company is to rank higher on Google SERPs to get more organic traffic with the help of SEO. But getting it takes lots of effort, time, and patience. Because of that, many users try to push the limits and use shady techniques to manipulate Google. If your website has been penalized or you want to ensure that your website will remain safe from Google Penalties, then this guide is for you! We'll discuss a few useful tips to avoid and fix any Google penalty. But let's first take a closer look at the concept.

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