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Serpstat Tools and Features

There are more than 30 tools for SEO and PPC professionals, marketing experts and big digital agencies to conduct a whole site analysis, analyze competitors, collect semantics, check backlinks, carry out an audit, perform clustering and daily rank tracking.

Serpstat Tools and Features
Personal demonstration
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The biggest keyword database helps in collecting semantics for a site with such indicators: volume, popularity, competition, keyword difficulty. Keyword collection and analysis are based on regional search results and competitor sites in your niche.
Find all keyword options, similar keywords and suggestions
Create a content plan for your blog with the help of search questions
Analyze your competitors by keyword search results
Collect volume, keyword difficulty and competition
Analyze trends and keywords seasonality
Expand semantics for each page of your site using missing keywords
Find niche leaders by keywords and their ad examples
Keyword Research Tool
230 search databases for Google

Keyword Trends

The first tool on the market for obtaining a list of trending search queries, no competitors have analogs.
Use keywords to name your articles or videos, embed them on a blog or news post.
Analyze information on requests in the interval from today to one month.
Make a content plan based on popular queries, improving page positions.
When selling any product type, work with a list of trend keywords, adding them to the descriptions.
Collect a list of trending keywords and add them to your site, driving more traffic to conversion pages.
Get a list of the most popular searches for the selected region. Analyze more and more trend requests because the report is updated throughout the day.
Rank Tracking Tool

Batch Analysis of Keywords and Domains

Analyze up to 100,000 key keywords and a list of domains using 18 metrics!
Analyze the SEO of your site's subdomains
Select authoritative sites for placing links
Compare data on any 5 search databases at the same time
Keyword Research Tool
Find out if competitors are using dropped domains with full link profile
Improve your traffic by optimizing a site with high-quality keywords
Export popular keywords for a region and run ads based on them
Check global and local organic and paid search results of a domain and its competitors. Rank tracking in Google and Yandex helps detect changes in search results and monitor the market share which your domain occupies.
Schedule daily, weekly or monthly reports or start rank tracking manually
Set up a schedule for automatic reports with changes' dynamics
Track ranking of your closest competitors
Track market share with analyzed keywords
Group your keywords by tags
Track your site ranking worldwide
To transfer your projects to Serpstat, just contact our technical support — they will assist you and explain the details.
The process will take about 2-3 hours!
Do you track positions in another service?
You can stop using alternative SEO services to track positions and renew your subscription to save your project's historical data.
Rank Tracking Tool
The competitor analysis tool helps to find relevant online competitors, collect and analyze their most popular pages, the keywords which they use for promoting, ads that bring sales, identify an estimated budget and organic traffic of the site.
Find your competitors in SEO and PPC
Find for which keys competitor pages are being ranked
Collect best keywords of competitors for SEO and PPC
Find out the most popular pages of competitors that attract traffic
Spy on all ads of the competitors
Track domain visibility and traffic
Competitor Analysis Tool
PPC Research tool helps PPC specialists to establish work with an ads manager correctly, based on the ad analysis results, keywords and landing pages of the most relevant competitors.
Examine ad examples of competitors
Make up a group of the most relevant keywords and ads
Find out cost per click and keyword competition indicators
Track PPC for specific keywords
Perform an analysis of trending landing pages
Check product groups which competitor promotes using PPC.
Analysis of Contextual Advertising
Backlink analysis tool specializes in examining backlinks, anchors, link donors, identifying malicious links and tracking all changes in the link profile of your domain and the sites of your competitors.

Check the quality of backlinks to your site
Collect common link donors of your competitors
Analyze the results of your link building campaign
Find malicious links you need to get rid of
Track lost and new backlinks
Make up a list of all anchors and link types.
Backlink Analysis Tool
Join the list of 400,000 advanced SEO teams and increase the online visibility of your brand.
Quick and advantageous audit of any site allows you to find technical issues that affect the optimization and site visibility. Audit results are displayed by priority and include issues and detailed recommendations for their elimination.
The types of issues and recommendations that the tool finds:
Status codes
Meta tags
Indexing and accessibility
HTTPS certificate issues
Hreflang attributes
AMP-related checks
Markup issues
Site Audit Tool
Determine the errors of the analyzed page within minutes and get recommendations for correcting them. Analyze any page of a competitor and compare the level of its optimization with a similar of your site.
Save your credits and time instead of carrying out the whole site audit.
Check page loading speed and its level of optimization after updates
Analyze the page and its optimization level for the specific request
Collect a list of technical issues with recommendations for their elimination
Page Audit Tool
Tool for a quick automatic grouping of a large volume of keywords to compose the right structure of your site. Serpstat Clustering tool helps you group the whole packs of keywords with the same meaning for a better semantic search.
Group keywords by site pages
Create a structure for a new site based on semantic core
Group keywords for PPC to upgrade your advertising results
Keyword Clustering
Personal demonstration
Leave a request to learn more about Serpstat's capabilities for solving your tasks.
Serpstat is a solid SEO tool. It's got all of the features you'd expect from an SEO software suite. And it's competitively priced compared to its main competitors. I haven't had a ton of interactions with Serpstat support. But the few I did were impressive. A big checkmark here.

I like Serpstat because it allows me to easily see which keywords bring up featured snippets on the results page.
Serpstat is a solid tool that can be a cost-effective alternative to some of the industry heavyweights such as SEMrush and Ahrefs. Serpstat is certainly worth a trial if you are looking for a tool that can provide actionable insights and help improve your SEO and PPC campaign performance.
Serpstat is another comprehensive keyword research tool that I discovered recently. They have done some really good work when it comes to helping us identify winning keywords.
Brian Dean
Founder of Backlinko
Jeff Bullas
Digital Marketing influencer
Neil Patel
Digital Marketing influencer
Robbie Richards
Digital Marketing strategist
Harsh Agrawal
Head and CEO of ShoutMeLoud
Serpstat is one of the newest on the market and is quickly gaining users across the community thanks to key features, such as its powerful API and a huge database of keywords and domains.
Text Analytics tool is aimed to determine the quality of page optimization for keywords based on top competitors in SERP. Perform a comprehensive text analysis of any page content to optimize the text for SEO and readers
Check texts for length and quality on site's selling pages.
Find missing keywords on the page
Analyze pages for spam level
Find all duplicates in meta tags and titles
Text Analytics Tool
Detailed and ready-to-use checklists are created to help SEO specialists, website owners, and marketing pros to promote online businesses, carry out a technical audit of a site, build a link profile, and so on.
Use ready-made checklists from professionals
Monitor task fulfillment and team performance
Set up automatic notifications of your results
The custom reporting tool allows you to compile clear and convenient reports for colleagues and clients from ready-made blocks containing Serpstat data that you can mix from several reports.
Customize the visual display of reports according to your own or ready-made templates
Combine any data from different modules in one report
Export reports to PDF and send them to your colleagues or clients
Custom Reports
Study SERPs of Google and Yandex using a separate tool by Serpstat. Use the API and create your own Serpstat outside its interface, process large databases and visualize them in any convenient format.
Select any region including a city
Scan the top of all SERPs in Google and Yandex
Set up an easy schedule for scanning and automatic reporting
Get your data using API in JSON format.
Try keyword search volume checker from Serpstat for the most accurate keyword demand assessment and sales forecasts. Find out the most popular and trendy keywords for your business
Get a report on 100 000 keywords in 70 min
Analyze results using your mobile phone or desktop
Download the results in JSON format.
Search Volume Crawling Service
SERP Crawling
Team management mode provides you with access to the entire team workflow for simultaneous activity on joint projects with advanced analytics on teamwork and control of credits usage.
Distribute and control the credits within your team
Let your team work with projects simultaneously from different accounts
Control team's access to different tools
Get reports on team's work with checklists and projects.
Team Management
A handy tool for setting up automatic reports and notifications about changes in projects. Serpstat's white label feature and brand reporting are complete SEO solutions for professionals that include a wide range of custom reports.
Specify contacts with read or edit mode
Set up automatic reports on changes and results
Disable the Serpstat logo on the graphs, as well as upload and display your own logos.
White Label reports

Complex Website Analysis in one сlick with Serpstat Website SEO Checker browser extension

Find out the main indicators and the level of optimization of any site with one click, without using third-party services and without leaving the site page.
Automatic Serpstat data integration involves using other platforms and in-house developments of your company. Serpstat provides API access for any tool and any paid pricing plan.
Complex express website analysis in one click using the Serpstat Website SEO Checker extension.
Ready integrations and apps for fast work with any site
Personal demonstration
Leave a request, and we will conduct a personal demonstration of the service for you, provide you with a trial period, and offer comfortable conditions for starting exploring the tool
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Introducing Serpstat

Find out about the main features of the service in a convenient way for you!

Please send a request, and our specialist will offer you education options: a personal demonstration, a trial period, or materials for self-study and increasing expertise — everything for a comfortable start to work with Serpstat.




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