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News 5 min read September 11, 2018

Latest Updates In Serpstat Reports

Latest Updates In Serpstat Reports

Stacy Mine
Editor at Serpstat
Our developers are constantly going extra mile in making updates, and I can't wait to tell you about them! :)

In this post, I'll show you the new features of our tool which will definitely simplify the work with your projects.

Projects' view and mailing settings

Now you can save the selected settings in the List of Projects. You can work with folded project's info as well as with unfolded, just click on the icons as you can see in the screenshots. This data isn't changed or deleted after you refresh the page or continue working with Serpstat later.
Serpstat also changed the way of trigger mailing. Click on the mail icon to turn on mail notifications.
Mailing is turned on by default for all SEO and Backlink Analysis reports. Notifications for Site Audit and Rank Tracker should be set manually.

Let's take a closer look at the settings:
#1

Site Audit

If you want to receive emails with Site Audit reports, the audit should be set up automatically. Go to Site Audit → Audit Summary at Serpstat and set the audit schedule which is suitable for you. Then you can go to mailing settings.
Let's go to the mailing settings:
1
Add recipients
2
Set the required checkup frequency:

  • manual
  • daily
  • every 3 days
  • every 7 days
3
Set how often to send reports:

  • once in a week
  • once in two weeks
  • once in a month
#2

Backlink Analysis

Backlink Analysis mailing doesn't require preliminary setting.
1
Add recipients
2
Set how often to send reports:

  • once in a week
  • once in two weeks
  • once in a month
#3

SEO

SEO mailing doesn't require preliminary setting, too.
1
Add recipients
2
Add reports which should be sent:

  • Summary report
  • Visibility
  • Phrases in search
  • Keywords arrangement by position
  • Main competitors in search
  • Position changes (short info)
  • Position changes (full info)
3
Select the required database
4
Set how often to send reports:

  • once in two weeks
  • once in a month
#4

Rank Tracker

To receive this reports you should preliminary set the project.
What's inside:
1
Add recipients
2
Select the necessary reports:

  • Summary report — a number of keywords in checkup which are in top 100
  • No change — a number of keywords which positions didn't change since the last checkup
  • Improved — a number of keywords which have risen in position since the last checkup
  • Dropped — a number of keywords which have fallen in position since the last checkup
  • New — a number of keywords which are new in top
  • Lost— a number of keywords which are not in top 100 anymore
  • Out of the top — a number of keywords which are beyond the top 100
3
Select the region and device type (Desktop or Mobile)
4
Set the schedule:

  • daily
  • every 3 days
  • every 7 days
5
Set how ofthen to send reports:

  • once in a week
  • once in two weeks
  • once in a month

Keyword difficulty

In SEO research → Keyword Selection we also added keyword difficulty for Google UK:
Keyword difficulty is a metric designed to give you an idea of how difficult the given keyword is to rank for. Focus on potential traffic you can easily achieve instead of chasing high-volume and high-competition keywords. Keyword difficulty for those keywords which still don't have one is collected dynamically. Users make requests which are displayed after time.
Click on the arrow on the left and you'll see a table which shows you:

  • the number of main pages in SERP
  • domains with the Keyword in title
  • pages with a Keyword in title

You'll also see a report where you can see:

  • URL
  • Serpstat Trust Rank
  • Serpstat Page Rank
  • external backlinks
  • referring domains

Special elements in SERP

We added many new special elements:
That's all for today, new updates are coming :)

Learn how to get the most out of Serpstat

Want to get a personal demo, trial period or bunch of successful use cases?

Send a request and our expert will contact you ;)

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