SEO
Everything you need to know about SEO for beginners and advanced specialists: tips, checklists, and interviews from leading industry experts.
Google Algorithm Updates: History and Impact
Google Algorithm Updates roll out regularly, as Google constantly strives to improve users' search experience. With each release, some websites skyrocket to the top search results and get immense traffic, while others get lost in the abyss. Therefore, keeping up to date with each Core Update, and all specialized changes in the algorithm is an absolute necessity. In this article, I go over the history of recent Google Algo Updates, their impact on the industry, and share guidelines on how to not get knocked down by yet another update.
Google Algorithm Updates: History and Impact
Google Algorithm Updates roll out regularly, as Google constantly strives to improve users' search experience. With each release, some websites skyrocket to the top search results and get immense traffic, while others get lost in the abyss. Therefore, keeping up to date with each Core Update, and all specialized changes in the algorithm is an absolute necessity. In this article, I go over the history of recent Google Algo Updates, their impact on the industry, and share guidelines on how to not get knocked down by yet another update.
Tips to Measure and Improve Your SEO Performance
To succeed in today's digital landscape, you need to keep your brand updated, current, and engaging with readers. That's why you need an effective strategy for Search Engine Optimization (SEO). Read the article to know everything from content generation to site optimization and KPI tracking. Also, check the tools you need to improve your searchability and grow your site traffic.
What Pages Attract the Most Traffic?
Since Google is in the business of collecting and displaying relevant information to users, those with the best content will almost always rise to the top of search results. But what content should you create to drive more traffic to your website? How do you satisfy both the readers and search engines? Read the article to find out.
SEO for Media and News Outlets: from Trends to Evergreens
How do you promote a media website or a news outlet in Google search results? We've collected SEO tips for all content-based websites that will be useful for both beginners and professional authors and journalists.
TOP Reasons Why Your B2B E-commerce Website Needs an SSL Certificate
Looking to secure your B2B eCommerce website? You need SSL certificates for your eCommerce websites for enhanced SEO, security, and conversions.
SEO Agencies Survey: How the Way We Measure Success Damages the Results We Deliver?
According to our global survey, featuring 40 SEO agencies, professionals are more likely to spend time on improving the success metrics they can display in client reports, rather than investing in activities they know will improve website rankings.
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