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Serpstat updates 9 min read March 7, 2024

Write Smarter, Not Harder: Elevating Content Writing to New Heights with AI

How to Use AI in the Text Editor Tool to Elevate Content Writing to New Heights?
Anna Kravets

Product Marketing Manager at Serpstat

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We know that content creators are always keeping an eye out for new opportunities to improve their work quality and flow. That’s why we’ve been and keep working on the Text editor tool to make the content creation process more convenient and easy. Text editor is our beta version of the text editing tool that includes AI text generation. Step by step, we’re improving the tool and planning to add new features to it to make it a better writing assistant for you.

We'll go to the details of what features our Text editor tool has and how it helps to accelerate content creation. But first, what benefits do content creators see in AI?

Why AI is Your Best Friend for Content Creation

Using artificial intelligence isn't just a cool idea — it feels like a must in the modern world. Whether you're a blogger, marketer, or just someone who loves digital stuff, teaming up with AI to write content can make a huge difference. 

Why everyone loves AI writing tools and why it’s a game-changer for a content creation strategy? Let’s see 4 main reasons.

Boosting Creativity

AI content writer tool is like a creative brainstorming partner. It suggests ideas and helps in crafting fresh and engaging content tailored for your audience.

AI brings a unique perspective to the table by analyzing data and recognizing patterns. Importantly, AI writing doesn't replace your creativity; it enhances it. You bring the human touch, emotions, and context, while artificial intelligence adds a data-driven edge.

Together, you combine your imagination with its computational abilities. It allows you to produce content that not only meets but surpasses the expectations of your audience.

Speeding Up the Writing Process

Getting started with a blank page can be tough, but that's where AI comes to your rescue, saving you time on this tricky step. Generate and use the AI-written article as your starting point or draft.

You can generate articles as many times as you need until you land on the one that feels just right. Mix and match the different versions of the AI-written articles to craft a draft that suits you best. So, no more staring at that intimidating blank page – let the AI writer tool make it easier for you to get your ideas flowing!

Handling Lots of Content

As your business expands, the demand for more content naturally grows. Thanks to AI content writing tools, you can efficiently create a greater volume of content, attracting increased traffic to your website pages.

The more engaging content you have, the more people will be drawn to visit your website. With an AI writer by your side, not only can you keep up with the increasing need for content, but also draw in more people to explore what your website has to offer.

Creating Visual Content

Creating visually appealing content, such as graphics, images, and even videos is something you should also consider. Visuals are powerful tools to complement your written content and enhance user engagement. They capture attention and convey information in a more captivating manner.

People tend to remember visual content more effectively than plain text. Plus, visuals are highly shareable on social media platforms. You can generate pictures in such AI tools as DALL-E, Midjourney, Cosmic Dream in ChatGPT Plus, and others. With that being said, visual content is a must for including in your written content.

How to Use the Text Editor?

To demonstrate the article writing process with AI, let’s look at the Text editor tool.

The name of the tool is self-explanatory – it’s a text editor. However, it includes an AI article-writing feature and will further be enriched with more features for efficient content creation.

Open “AI content tools — Text editor”. The first time you open the tool, you’ll see a blank canvas ready for work.

Text editor blank canvas

Start the writing process from scratch or get a draft by generating an article.

AI generation in Text editor

Edit the text manually to align it with your target audience and desired messaging.

To ensure the article’s quality, copy it and use additional tools to improve it:

Go back to the Text editor and insert paraphrased parts. Edit the article manually to increase the percentage of human-written content according to your goals.

Different formatting options allow you to improve readability, organize information, and convey emphasis. It enhances the visual appeal of content, making it easier for readers to understand and engage with the information.

Formatted text

Once you’re done, you can copy the formatted text or even the source code and publish it on your website or blog.

Article's source code
The text you create in the Text editor is stored in your browser's storage. It means that if you open the tool from a different browser or clear your cookies, the content saved in the tool will be deleted.

You can keep generated and written content in the editor and generate another article — it’ll be added under your existing content.

What Else Can I Use the Text Editor For?

Create new content or repurpose the AI-written article manually:

  • Blog post
  • Video script
  • Webinar script
  • Social media post
  • Ad copies
  • Ebook
  • Whitepaper
  • Infographic text draft
  • Newsletter
  • Landing page
  • Content refresh

Social media posts

Social media posts

Ad copies

As copies

Newsletter draft

Newsletter draft

How are Credits Spent?

Generating an article costs 1,000 Tools credits.

You can check how many credits you have left in My account. If you run out of credits, you can buy additional ones or wait for their monthly renewal.

My account


AI content writing leverages artificial intelligence to create content, revolutionizing the way we approach content creation with AI. By using AI-based content writing tools, creators can efficiently produce high-quality, SEO-optimized content. AI content writers are designed to mimic human writing styles, enabling content creation using AI to not only speed up the writing process but also enhance the relevance and engagement of the produced content.

The integration of AI for content writing and AI-powered content creation tools into content strategies allows for the generation of articles, blogs, and other written materials that are both engaging for readers and optimized for search engines.

To create content using AI, start by selecting an AI-based content writing software, e.g. Text editor. Such tools can help you generate ideas, outlines, and even complete articles. Begin by inputting a topic or keywords related to your desired content into the AI tool for content creation. The AI content writer will then use its algorithms to produce a draft based on your input. Refine the draft, ensuring it aligns with your tone, style, and SEO requirements. Content creation with AI often involves a collaborative process, combining the efficiency of AI in content creation with human creativity and insight to produce engaging and relevant content.

Google does not specifically penalize AI-generated content solely because it is created by AI. The key factor for Google is the quality and relevance of the content. If the AI-created content is informative, valuable to readers, and adheres to SEO best practices, it is unlikely to be penalized. However, content creation using AI that results in low-quality, spammy, or irrelevant content could negatively impact search rankings. Google's algorithms focus on the user experience, rewarding content that serves the user's intent, regardless of whether it is AI-powered content creation or written by humans.

Empower content writing with AI

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