Kateryna Hordiienko
Research Editor at Serpstat
With the help of Serpstat search analytics data and other sources, I conduct SEO research and analyze different lines of business. My content is derived from extensive data for SEO specialists and digital marketers. My past years have been filled with specialized courses in SEO, programming basics, and digital marketing. Throughout my career, I have also spoken at various conferences, including Online Advertising Bulgaria 2022.
How Bing AI Chatbot Sydney is Changing the Game for SEO
This article delves deep into how Bing Chatbot reshapes SEO strategies and redefines how businesses approach search engine optimization.
Examining the Two Sides of AI: Benefits and Risks
Being a seasoned SEO expert is impossible without considering emerging technologies and how they influence the field. It’s high time to analyze AI tools in more detail.
Decoding the Process: A Deep Dive into How Search Engines Crawl and Index the Web
How to indicate the role of web indexing and crawling processes for SEO strategies and boost your web page’s ranking in SERPs — check and discover with Serpstate experts.
Keyword Difficulty: What Is It and Why It Matters?
Every website owner’s dream is to get into the top 10 SERP results. We will tell you what keyword difficulty is and how to analyze it to rank your target keywords well in SERPs.
Google and SEO: a Love-Hate Relationship
The main goal of SEO is to promote the site at the TOP-10, TOP-5, and ideally – at the TOP-3. We will discuss how to keep healthy relationships with Google, working on your site’s ranking.