Kateryna Hordiienko
Research Editor at Serpstat
I conduct data-driven SEO research using Serpstat search analytics and additional industry data sources, focusing on how search, AI, and user behavior impact different business verticals. I am also a co-founder of a non-profit SEO education course. I regularly speak at international industry events and have been a speaker at multiple conferences in Turkey and Bulgaria. I was granted by Google and Tech Ukraine and took part in VivaTech Paris, one of Europe’s leading technology conferences.
5 Alternative Methods For Discovering New Niches For SEO
Discover the secrets of uncovering low-competition niches with non-standard methods of analysis. In this guide, you'll learn how to find valuable keywords that your competitors have missed and how to determine trends without relying on Google Trends. With our step-by-step instructions, you can develop a winning SEO strategy and achieve greater visibility in search engines.
SEO Research and Expert Opinion on the Online Education Industry
The research includes artificial intelligence, the internet of things, and other promising areas that shape the modern online education industry and affect SEO for this line of business. Examine the SEO strategies of the leading educational platforms.
How to Create a Content Strategy in FinTech: Skyscraper Technique + Life-Hacks from Serpstat
Need practical tips for content strategy in Fintech? Check out examples from top companies that have been successfully promoting products in the financial industry.
Online Business Brokering with Serpstat: How to Find a Website for Sale
Many people purchase websites in order to expand into new niches, to gain a source of income, to increase promotion, or even to acquire a competitor. Let's find out what you should keep in mind for a full analysis of a website before you purchase it.
SEO And PPC For Cryptocurrency Platforms
Let's take a closer look at the main crypto business trends and identify Serpstat reports for both SEO and PPC promotion in the niche.