Kateryna Hordiienko

Research Editor at Serpstat

I conduct data-driven SEO research using Serpstat search analytics and additional industry data sources, focusing on how search, AI, and user behavior impact different business verticals. I am also a co-founder of a non-profit SEO education course. I regularly speak at international industry events and have been a speaker at multiple conferences in Turkey and Bulgaria. I was granted by Google and Tech Ukraine and took part in VivaTech Paris, one of Europe’s leading technology conferences.

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How to use Serpstat for aggregator website?

Cases
May 3, 2022

How to use Serpstat for aggregator website?

Learn how Serpstat can help you create a structure so that you can fill your aggregator with any type, niche or specialization.

Keyword Clustering: algorithms and approaches of popular SEO tools

Serpstat updates +2
April 15, 2022

Keyword Clustering: algorithms and approaches of popular SEO tools

Clustering is necessary to create the semantic core or organic site structure. Clustering can be done manually or by using different platforms and algorithms. Serpstat's clustering algorithms are based on machine learning principles. Find out how to apply them.

The most effective way to find growth prospects for a desktop app development company

Cases
April 13, 2022

The most effective way to find growth prospects for a desktop app development company

What should you look for in a desktop app development company for market research? Some examples can be found in this article.

Inside the Ukrainian IT businesses during Russian invasion

Serpstat updates +1
March 22, 2022

Inside the Ukrainian IT businesses during Russian invasion

Serpstat team in military mode and Netpeak Group initiatives during the Russian invasion. The main milestones of work in wartime.

How To Stop Paying For Trash In The Backlink Index?

Serpstat updates +1
December 19, 2021

How To Stop Paying For Trash In The Backlink Index?

What's the buzz? We really do have our reasons, here, we compare our successful backlink index with another leader — Ahrefs. At the moment, we have 1 trillion backlinks for 160 million domains. But is this amount enough for a qualitative analysis of backlinks?

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