Kateryna Hordiienko
Research Editor at Serpstat
I conduct data-driven SEO research using Serpstat search analytics and additional industry data sources, focusing on how search, AI, and user behavior impact different business verticals. I am also a co-founder of a non-profit SEO education course. I regularly speak at international industry events and have been a speaker at multiple conferences in Turkey and Bulgaria. I was granted by Google and Tech Ukraine and took part in VivaTech Paris, one of Europe’s leading technology conferences.
SEO And PPC For Cryptocurrency Platforms
Let's take a closer look at the main crypto business trends and identify Serpstat reports for both SEO and PPC promotion in the niche.
How to use Serpstat for aggregator website?
Learn how Serpstat can help you create a structure so that you can fill your aggregator with any type, niche or specialization.
Keyword Clustering: algorithms and approaches of popular SEO tools
Clustering is necessary to create the semantic core or organic site structure. Clustering can be done manually or by using different platforms and algorithms. Serpstat's clustering algorithms are based on machine learning principles. Find out how to apply them.
The most effective way to find growth prospects for a desktop app development company
What should you look for in a desktop app development company for market research? Some examples can be found in this article.
Inside the Ukrainian IT businesses during Russian invasion
Serpstat team in military mode and Netpeak Group initiatives during the Russian invasion. The main milestones of work in wartime.