Kateryna Hordiienko
Research Editor at Serpstat
I conduct data-driven SEO research using Serpstat search analytics and additional industry data sources, focusing on how search, AI, and user behavior impact different business verticals. I am also a co-founder of a non-profit SEO education course. I regularly speak at international industry events and have been a speaker at multiple conferences in Turkey and Bulgaria. I was granted by Google and Tech Ukraine and took part in VivaTech Paris, one of Europe’s leading technology conferences.
MarTech and SEO: The Perfect Match for Business Success
We will delve into industry-specific research to understand the unique challenge that MarTech attending in SEO. This article will provide valuable insights into leveraging both for optimal business success.
5 Cutting-Edge Technologies to Explore Using Neural Networks
From natural language processing to speech recognition, explore the latest AI innovations in the interview with Serpstat's Founder!
SEO Planning and Prioritization
Get the latest trends, techniques & best practices for effective planning & prioritization of projects from industry experts.
Bridging the Gap: A Comprehensive Guide to Content Analysis and Planning for 2023
Take care of your brand awareness with the best SEO practices — ensure your content quality through ⭐️ trend analysis, ⭐️ audience research, and ⭐️ promotion techniques.
Link Building Wins and Fails: Lessons Learned from Real Experiences
To get quality backlinks and maintain your domain’s reputation, it is crucial to implement link building best practices and check the mistakes and dangers.