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Keyword research without agencies

The whole process of collecting keywords for the site and tips to improve its position in search results
If search engines don't like your site, this manual is what you need. I'll tell you how to improve your site's rankings by optimizing them for the right keywords. How do you carry out keyword research and what tools will be useful for you?
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1. What is a semantic core
2. Why do you need keyword research?
3. How do you create a keyword list for your website?
4. How do you expand the keyword list?
5. How can you delete negative keywords?
6. How do you group search terms?
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