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Content Marketing 5 min read
Digest #9

How to Get High-Quality Backlinks in 2017 and Other Insightful Posts

A new digest of useful and exciting articles for SEO specialists, content marketers and those, who want to find out something new about our tool.

Do you know what the link building trends of 2017 are? How to find and monitor your competitors and what tools to use? What are the best online sources for learning SEO? Find the answers to these and other questions in this digest issue!
About link building:
1. Seo Sandwitch: How to get high-quality backlinks in 2017

Backlinks were always the crucial part of the website promotion strategy. Smartly built backlinks profile will help your website to rank higher in SERP, while their unreasonable usage may damage your online reputation if Google suspects you in cheating.
Learn some tips on how to build backlinks in 2017.

2. Search Engine Journal: How your content can be your best PR

No doubt, link building is still an in-vogue topic not only because it is one of the most important ranking factors, but also because it's a vital part of any brand's credibility or PR strategy. Being mentioned by popular online news resources is one of the best ways to gain your client's trust.
Learn what are the basic link building strategies that any company will find affordable to implement.
About benefiting from your competitors:
3. Netpeak: Zombies ate my rankings! How to cannibalize your competitor's organic traffic with PPC in 3 simple steps

What is cannibalization? You've apparently already met this concept, but today I'd like to present it a bit differently. Cannibalization is a way of obtaining traffic by diverting it to your landing pages from pages that rank organically for targeted keywords.
If you've already tried all the usual ways to bring leads to your site and are in search of some new ideas, then this article is just what you need.

4. Triposoft: How to find your competitors and monitor them using just three convenient tools and the minimum of time

Nowadays, when there is a huge competition in any field and any niche, no company can afford to develop in an information vacuum. To make improvements on your website, to grow your rankings and develop your business in general, you have to research your competitors and always keep a finger on the pulse. Learn how you can constantly be aware of the competitors actions by investing a minimum of resources.
About useful e-learning sources and multiple-purpose tools:
5. Marketing Insider Group: Guide to the best free sources for learning SEO

If you want to become a SEO specialist, self-education is what you need. Fortunately, now each of us can get high-level knowledge in any field. And often even for free. Read this article to learn what the best online SEO courses are.

6. ClickZ: 5 powerful multiple-purpose tools for a tight marketing budget

There's a tool for everything under the sun these days, but keeping an eye on too many tools can be overwhelming and exhausting. Online presence requires a lot of work. Your team has to be keeping an eye on search rankings, competitors, security, web mentions, website performance, trends, and so much more.
Here are five multi-purpose tools that can manage every aspect of digital marketing and save your team time and money.
Find even more useful articles in our previous digests:

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