SEO

This article is an overview of the Serpstat SEO Site Audit tool. We will go over the website issues and vulnerabilities the tool can detect, see what its assessment is based on, and learn how to set up a website audit with Serpstat. In the process, you'll also recall some technical audit basics.

One should be aware of the importance of building a strong backlink profile. This factor largely determines the site's visibility on a search engine results page. Modern link-building is aimed at building natural and relevant links. As long as you meet these criteria when implementing and optimizing this process, you're on the right track.

To succeed in today's digital landscape, you need to keep your brand updated, current, and engaging with readers. That's why you need an effective strategy for Search Engine Optimization (SEO). Read the article to know everything from content generation to site optimization and KPI tracking. Also, check the tools you need to improve your searchability and grow your site traffic.

Since Google is in the business of collecting and displaying relevant information to users, those with the best content will almost always rise to the top of search results. But what content should you create to drive more traffic to your website? How do you satisfy both the readers and search engines? Read the article to find out.

How do you promote a media website, a news outlet, or a blog in Google search results? We've collected fundamental SEO tips for all content-based websites that will be useful for both beginners and professional authors and journalists.