Marketing
Trends, tools, and interviews that will take your marketing strategy to the next level.
Integrated Marketing: How to Increase B2B Website Traffic
If your online marketing, your print marketing, and your sales efforts are siloed, none of them is optimized. You must use an integrated marketing strategy to gain total value from your marketing efforts. In this article, we'll explore how to increase the quality of your website traffic using Integrated Marketing.
Integrated Marketing: How to Increase B2B Website Traffic
If your online marketing, your print marketing, and your sales efforts are siloed, none of them is optimized. You must use an integrated marketing strategy to gain total value from your marketing efforts. In this article, we'll explore how to increase the quality of your website traffic using Integrated Marketing.
Components of an Effective Marketing Plan: Buyer Persona and Buyer’s Journey
Learning and understanding your buyer's journey and creating the appropriate buyer personas are massive steps toward effective marketing. Read the article to learn more about the buyer's journey and buyer persona!
There are a lot of myths and misconceptions about affiliate marketing, and it can be hard to know where to start. Whether you're a complete beginner or have some experience under your belt, this guide will teach you the crucial steps you need to be aware of to succeed in affiliate marketing in 2022.
Ukrainian IT: Top SaaS Tools For Business
By buying a Ukrainian service, you not only support business in the country, but also its economy as a whole. Therefore, we decided to prepare a full-scale guide to SaaS services in Ukraine to simplify your search tasks.
The Ultimate Guide to Digital Marketing for Beginners in 2023
Digital marketing is one of the most essential elements of any business and if you don't use digital channels to interact with your consumers, you are really missing out! In this beginner's guide, we'll go over the basics of digital marketing, from SEO and SMM to email advertising.
How Do Ukrainian Businesses Work During The War?
With each passing day, more and more Ukrainian and Western companies cease cooperation with the Russian Federation. For any business, such a decision obviously entails substantial economic consequences, and they take this risk deliberately. Here you will see how Serpstat and a number of Ukrainian businesses that refused to work with the Russian Federation organize the workflow in times of the full-scale war.