Shannen Francois A. Zamora

Intern from Marketing Team at SEO Hacker

Shannen Zamora is a graduating communication arts student and a former marketing intern at SEO Hacker. Shannen has recently become interested in the digital marketing world and is now an aspiring writer. She enjoys exploring the beauty of marketing and sharing what she's learning.

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Components of an Effective Marketing Plan: Buyer Persona and Buyer’s Journey

Marketing

Components of an Effective Marketing Plan: Buyer Persona and Buyer’s Journey

Learning and understanding your buyer's journey and creating the appropriate buyer personas are massive steps toward effective marketing. Read the article to learn more about the buyer's journey and buyer persona!

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