Daria Ahieieva

Blog Editor at Serpstat

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In-House vs. Agency: Exploring Key Differences in SEO Strategies and Client Engagement

SEO
August 3, 2023

In-House vs. Agency: Exploring Key Differences in SEO Strategies and Client Engagement

In this article, we'll look at the different strategies used by in-house teams and specialized agencies for SEO. Learn about the advantages and disadvantages of each approach and figure out which option best suits your business needs.

Image Optimization Guide: 7 Steps to Improve Your Ranking

SEO
June 21, 2023

Image Optimization Guide: 7 Steps to Improve Your Ranking

Increase your website's visibility and drive more traffic with image optimization. Learn practical tips and techniques to effectively optimize your images, increase user engagement, and unlock the full potential of your visual content.

Best Practices for Operational Management in Digital Agencies: Insights and Strategies

SEO
April 6, 2023

Best Practices for Operational Management in Digital Agencies: Insights and Strategies

Discover effective strategies and insights for operational management in digital agencies, from maximizing resource efficiency to organizing communication between departments. Learn how to implement innovation in SOPs, resolve conflicts, and ensure sustainable and reliable processes.

Insights on SEO Consulting and Running Own Company: Interview with Kaspar Szymanski

SEO
February 22, 2023

Insights on SEO Consulting and Running Own Company: Interview with Kaspar Szymanski

Are you an entrepreneur or agency owner looking to take your marketing and advertising game to the next level? If so, you won't want to miss this article featuring Kaspar Szumanski, a successful entrepreneur and SEO specialist whose agency has helped countless businesses reach new heights through innovative and effective strategies. Discover how Kaspar went from working at Google to building his own agency, how he found his first clients, and how he and his team work with clients today.

Is entity SEO the future of search?

SEO
January 26, 2023

Is entity SEO the future of search?

Learn more about entities and level up your SEO

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