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Organic keywords

The tool shows the number and position of keywords for which the analyzed domain is ranked in the top 100 Google and top 50 Yandex.
For each keyword, Serpstat displays the monthly frequency, traffic, cost per click for PPC, the level of competition in the PPC, the number of results in the SERP, and the URL to which the keyword itself leads.

Keywords 16261788629620

Keyword difficulty  — an assessment of the keyword competition level for promotion to the top 10 (at the moment the indicator is under development).
The position taken by the keyword. If there is a designation “New” next to it, then the domain wasn’t previously ranked within the top 100 Google or top 50 Yandex for this key. Red and green marks indicate changes in position dynamics.
Frequency (average per month over the last year)  — how often users typed this key into a search.
Traffic  — approximate keyword traffic for the analyzed domain.
CPC —  cost per click is in USD.
Competition will show how difficult it will be to promote a given keyword in PPC (max. 100%).
Results  — the number of results in the search results for this keyword.
URL  — the page where this key leads.

Report set up
Here are some more tips on how you can set up the report for your needs:
1. Columns can be sorted and rearranged by location and by sizes;

Keywords 16261788629620

2. To copy or send keywords to other tools, select the needed keywords on the page with checkboxes, then in the upper right corner there are buttons that will allow you to:
- copy necessary information to clipboard:

- send keywords to Rank tracker, Clustering or Batch Analysis (create new projects or add to the needed ones):

3. The settings will allow you to remove or add the necessary columns, the filter on the right to receive specific information and, of course, to export in various formats;

Keywords 16261788629621

4. The blue mark provides quick access to other reports.

Keywords 16261788629621

5. A pointer to the left of the domain / URL will take you to the site itself.

Competitors 16261788631991

6. With the quick filters you can filter the report by the desired parameters:



Most indicators in the columns are clickable, to see a detailed report  — click on the indicator.

* In the default report, the filter "Keywords with incorrect content  — does not contain" is applied, if you want to view all the results, the filter must be canceled.


If you still have any questions, you can go to our FAQ, use cases or contact the tech support chat.
If you'd like to get advice on Serpstat's features, order your free 30-minute demo.

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