Everything You Need To Know About Missing Keywords Module
How it works
Instead of analyzing the whole domain and looking for keywords that'll suit you by context, you can research direct competitors for your one particular page, similar pages of other domains, and keywords that these pages have but you don't.
How do we collect them? We take all of the keywords this page ranks for and analyze every keyword on the list; we check what are the pages which rank for those keywords; check those page's semantics and compare them to see some intersections. If 50 of your competitors rank for certain keyword, and you don't rank for it, we'll show you that you have it in the Missing Keywords list.
To see the report copy the URL of your page and paste it into Serpstat search bar:
Download the report and voila! Now you have a list of keywords that your competitors rank for. Add them to your page and get more traffic :)
That's all :) If you have any questions, you can ask them in the comments!
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