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Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors' Semantics
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458642 How to increase organic content with competitors semantics](/img/blog/growth-points-for-saas-how-to-increase-organic-traffic-by-using-competitors-semantics/1620295577pictures-10-min.png)
Searching for direct competitors
We can do this easily with Serpstat. In the search bar of the service, enter the address of your domain and click "Search". Go to the section "Domain analysis → SEO research → Competitors".
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458643 analysis of competitors in Serpstat search results](https://img.serpstat.com/mirele/tncVQoQR54.png)
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458643 download the list of competitors](https://img.serpstat.com/mirele/ll4pe6JmT0.png)
Pages for users looking for a product replacement
Such a page's main task is to convince a potential client that you are better than a particular competitor on several parameters.
We create similar pages for both large and small but growing competitors. Traffic to your landing pages will grow along with them.
Let's take a look at Dropbox as an example. For semantics, the following queries are suitable:
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458643 how to collect the semantics of competitors](https://img.serpstat.com/mirele/k3ocOQsjfr.png)
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458644 sync service landing page](/img/blog/growth-points-for-saas-how-to-increase-organic-traffic-by-using-competitors-semantics/1620295583image3.png)
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458644 beebom landing page](/img/blog/growth-points-for-saas-how-to-increase-organic-traffic-by-using-competitors-semantics/1620295584image4.png)
Pages for users who want to compare popular products
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458644 analysis of keywords using Serpstat](https://img.serpstat.com/mirele/fauy17GFQO.png)
For example:
Pages for users looking for a solution in a familiar tool
![Growth Points for SaaS: How to Increase Organic Traffic by Using Competitors 16261788458644 pages for users looking for a solution in a familiar tool](/img/blog/growth-points-for-saas-how-to-increase-organic-traffic-by-using-competitors-semantics/1620295587image1.png)
Pages for users who don't care about the tool but want a solution
https://photo.wondershare.com/photo-editor/crop-images-online.html.
There are 10 sites that solve the problem of photo cropping, while the promotion is directed at the product photo.wondershare.com.
We use this type of materials:
Conclusion
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