How to create the correct HTML sitemap
Why you need the HTML sitemap
Keep the basic principles in mind when creating a sitemap:
- Structured presentation of information. Arrange the pages of the website in strict accordance with their hierarchy from the main page to sections, subsections and landing pages of a product/service.
- Availability. The sitemap should be located intuitively to the user. Normally, the sitemap is located on the main page. The best location for the sitemap is in the website footer.
- Place an additional link to the sitemap for the user on the 404 error page to continue his session on existing pages.
- Brief information about the content. Small comments on sections and pages will help you quickly find the right product/service. Thus, the user will not leave the website because he searched for a long time and is tired of this process, but will successfully complete the session. This requires working on behavioral factors of page depth and bounce rate.
Also, keep in mind some important things:
Creating an HTML sitemap for a user
If you need an HTML sitemap for WordPress, you can use a special plugin, for example, HTML Page Sitemap. There are similar solutions for other popular CMS.
Without registration, you can get ready-made sitemaps for free provided that there are less than 500 pages on the website. Transfer the maps created by the tool to the root folder. Before that, check the correctness of the XML sitemap through the integrated Google Search Console panel.
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