Tree view

One of the most interesting tools for both competitor analysis and your website. This report lists all website pages that rank in the top 100 Google/top 50 Bing search results, including the domain and subdomains.

To analyze a website category, switch from the Domain with subdomains analysis to the URL prefix analysis in the upper drop-down menu and insert a link to this site category:

Keyword difficulty determines how difficult it is to compete for this keyword in organic search results from 0 to 100.
 of a page in SERP. If there is a designation “New” next to it, then the domain wasn’t previously ranked within the top 100 Google/top 50 Bing for this keyword. Red and green indicators show a change in position dynamics.
Volume (average per month over the last year)  is how often users typed this keyword into a search.
CPC — cost per click in USD.
Competition will show how difficult it will be to promote a given keyword in PPC (max. 100%).
Results — the number of results in the search results for this keyword.
A pointer to the left of the URL will take you to the page itself.
The blue indicator to the right of the URL will guide you to other reports.
In the upper right corner, there is a button for copying a report, setting up a table, filter, and export.

Use case: find the pages of a site that need to be optimized first.
Analyzing your project in the Tree view, set the filter "Domain position by keyword between 11  — 20". Select the pages from the list that you want to bring to the top. Add some backlinks to these pages to add link juice.
Then parse the page in Text analysis and implement recommended changes to page text and meta tags. Doing so will help your pages reach the top-10.

Report set up
Here are some tips on how you can set up the report for your needs:

1. Columns can be sorted and rearranged by location and by size;
2. The blue mark provides quick access to other reports;

3. A pointer to the left of the domain / URL will take you to the site itself;

4. With the quick filters you can filter the report by the desired parameters:

5. Use the filters to get the most relevant results, you can find a description of the filters on the Organic keywords page.
6. Most indicators in the columns are clickable, to see a detailed report click on the indicator.

If you still have any questions, you can go to our FAQ, use cases or contact the tech support chat.

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