The best SEO tools for small businesses

Improve company awareness, attract new customers, increase profits. All the necessary on-page SEO tools for small businesses and entrepreneurs in one Serpstat platform for self-promotion or contractor control.

Sign up and try
Trusted by
client logo
client logo
client logo
client logo
client logo
client logo

Serpstat is a convenient tool for business and entrepreneurs

Evaluate its capabilities in your work

Increase profits

Are you working in a highly competitive niche? Analyze the needs of your audience, do the keywords research and offer them the products that are really in demand.

Scale your business

Find low-competitive niches, do the competitor research and detach yourself from them.

Check the results

Whether it's a contractor or a marketing agency, whoever is in charge of your SEO strategy, you will be able to visually assess the results of their work.

Self-promote a business or evaluate the work of contractors without deep knowledge of SEO

The technical support team is always in touch, the intuitive interface contains tips at every stage, as well as a blog and a knowledge base that will help you in all matters of promotion.

Solve all tasks using only one platform

Do you use many mono instruments at the same time? Stop wasting money and time on them. Everything you need is already collected in our platform.

Don't waste time! Find out how Serpstat can meet your agency's challenges.

Sign up and try

TOP-5 features for small and medium-sized businesses

Competitors Analysis

  • Identify your real competitors in organics and PPC, analyze their strategy. There is no point in competing with the giants, look for and separate yourself from competitors in your field.
  • Find windows of opportunity by comparing the work of several competitors and finding their omissions.
  • Regularly track keyword rankings by which your company will be found, even if you recently started work.
Detailed analysis of the niche and capabilities of your competitors.

Keyword Research

  • Choose keywords by which the audience successfully finds your competitors' sites.
  • Collect successful keyword ideas for pages, articles and sections of competitors' site for implementation on your site.
  • Collect missing and low competitive keywords, , search suggestions and synonyms to optimize already published pages that receive less traffic.
Collection and integration of keywords that will not only increase site traffic, but will bring interested customers.

 Website Audit Tool

  • Find technical weaknesses of your site such as broken links, missing tags and receive detailed instructions on how to fix them;
  • Get a ready-made technical assignment for an SEO-specialist based on the results of a site audit.
  • Track the progress of fixing issues in projects. Useful for companies delegating search engine optimization to agencies or freelancers.
Check a site for technical SEO issues for effective promotion.

Rank Tracking

  • Track the positions of your website and competitors in organic search results and contextual advertising.
  • Understand which SERPs are organic traffic sources.
  • Select those regions and types of search results in which the competition is lower.
  • Compare a site with the positions of competitors and find new opportunities to appear in the top results of search engines.
Rank tracker

Create content for audience

Use Artificial Intelligence to create content. Create blog articles, titles, and descriptions for website pages, get social media ideas and more.

Create content for audience

These plans are most often selected by entrepreneurs and small business owners

The Individual plan is suitable if you work independently, or one specialist is engaged in your project. Team
 pricing plan is a solution for a small team of marketers, SEO- or PPC-specialists (up to 3 people).

Options and credits
$119 / month
$59 / month
Tools for team work and reporting
Members in a team
Additional users for reports mailing
Projects to track, analyze and audit
Number of accesses per project
Rows export per month
Branded reports
Access to the API
API rows
Keyword, domain, URL analysis and Link analysis
Requests per day
Results for requests for Keyword, domain, and URL analysis
Results for request for links analysis
Rank tracker
Position checks per month
Competitors rankings
Daily updates
Organic keyword rankings
Paid keyword rankings
Desktop and mobile rankings
Site audit
Pages to audit
Pages to audit per scan
One page audit
Tools, including AI for content tools, Clustering and Batch Analysis
Credits for tools
AI for content tools
Keyword, domain and link batch analysis
Text analysis
Go to the pricing plans

In addition, you will receive:

Databases of search results for all regions of the world

  • 230 databases, the volume of which is constantly increasing.
  • Use the tool to select the least competitive regions to promote. Optimize your site for local search for each region in which your business operates.
Databases of search engines in all regions of the world

Task lists for projects

  • Use ready-made templates or create own lists to develop and improve the created project.
  • Even if you have no experience in promotion, use ready-made templates with step-by-step instructions for each stage of work. Task lists can be broken down into parts and used as a technical assignment for freelancers.
Task lists for projects

Own link analysis and index

  • Select sites with the highest domain rank and negotiate with them on the placement of links to your site. Analize competitors backlinck profiles and create your link building strategy.
  • External links to your site will lead it to better search engine rankings.
Own link analysis and index

Clustering and text analysis

  • No need to collect keywords or select them following the example of competitors manually.
  • Find keywords, add them to a project, get a ready-made work plan.
Clustering and text analysis

Additional services for media platforms

Try services for parsing Google results and for mass analysis of search results. Detect trending queries, check the frequency of thousands of phrases on a schedule, and collect complete data on an array of keywords in search engine results.

What professionals say about our tools


For my use, there is much to like about Serpstat. I really like the site audit tool and information I can gather on competitors.
Most of all, I like all of the training and support they provide.


I love that it tracks SEO over a time period tracking keyword growth across your site and competitors over time. I'll leverage it
on client meetings to show how their current SEO guy is failing.


Helps you understand how your site and sites belonging to competitors are performing in paid and organic search, and what to do about things you want to improve.


Serpstat is another comprehensive keyword research tool that I discovered recently. They've done some really good work when it comes to helping us identify winning keywords.

Open support chat

Introducing Serpstat

Find out about the main features of the service in a convenient way for you!

Please send a request, and our specialist will offer you education options: a personal demonstration, a trial period, or materials for self-study and increasing expertise — everything for a comfortable start to work with Serpstat.




We are glad of your comment
I agree to Serpstat`s Privacy Policy.

Thank you, we have saved your new mailing settings.

mail pocket flipboard Messenger telegramm