About the speaker
Sara Taher is a Canadian-based SEO consultant with over 8 years of experience in the field. She helps businesses craft SEO strategies that are customized to business goals driving more customers and more conversions. Sara is also an SEO Manager at Assembly Global. She is most known for her SEO tips and riddles that she shares on her LinkedIn account.
Sara will cover:
- Sara’s flow on how to conduct an SEO content audit
- Why and how to categorize the content on your website by buyer journey
- How to use Topical Maps in order to achieve topical authority
- What a content audit is and why it is important
Sara will explain how to evaluate a website's content and discover opportunities to improve it in a way that it delivers on business goals.
Cases, life hacks, researches, and useful articles
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