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Webinars 2 min read

Writing for Humans and Robots: The Rules of Content Style in 2022

Webinar with Maddy Osman for anyone who creates or designs online content: freelancers, agencies, and in-house content leads.
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Who is Maddy Osman?

Maddy shared battle-tested lessons learned for creating consistent, high-quality content at scale. She developed a proprietary style guide that bridges the gap between what humans want to read and how robots process information is what made it possible to scale.

Feel free to get this valuable webinar recording with takeaways to reduce your team's time and effort spent editing.

With this knowledge, what tasks will you be able to solve?

1. How to choose words that don't unintentionally alienate readers.
2. How to thoughtfully incorporate formatting for readability and indexability.
3. How to write titles and subheadings for humans and robots.
4. How to effectively use visuals to improve the reader experience.
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