What is PBN and is it worth using
What is a PBN network
For the latter, the situation looks like the following: there are many sites with some information, indexed pages, and scattered outbound links. And there are no factors that show they are somehow related. The optimizer's task is to prevent the search engine from revealing that the network of sites is controlled.
Main disadvantages of PBN network
- the complexity of construction;
- time expenditure;
- risk of being sanctioned;
- requires cash investment.
Pros of a closed PBN network
- Donors are fully consistent with the theme of your site;
- each satellite site and the link leading from it are subject to you;
- good-performing resources link to your site;
- maximum weight transfer from sources to a promoted resource;
- the ability to change, add content and links on each satellite at any time.
Now let's figure out what the proper construction of PBN means and what newly created donor sites are like. Conventionally, they can be divided into three groups:
Let's consider each option in more depth.
Buying a finished site
Where to find similar sites?


What to do after choosing an option
All verification actions will take several days, after which you can buy a site. Check access to administrative data. If it is not there or it is partial, most likely you are caught by scammers who will take away access immediately after payment.
After you get full access to the admin panel, change passwords, contact details, mailing address. Adjust the content along with existing outbound links. Add your texts with one link to the promoted site and the second to the large trust portal. Each month, it's better to buy at least 2-3 predefined donor sites.
Domain name recovery


You will carry out a full analysis later among the selected satellites. To get the most accurate information, use the capabilities of the Serpstat platform.
Apart from analyzing SEO indicators, check how the selected satellite site looked like before through the Web-archive and see how many pages are displayed in search engines.
What to do next
Hosting can be paid at the simplest rate for 1.5-2.5 dollars in one year. On each site, install CMS-systems that differ from each other. But if WordPress is on more than half of the satellite sites, it's okay.
Then do everything as usual when creating the site: install standard plugins, themes, structures. Add content that is different in style, volume, and composition. To do this, you initially make up a simple semantic core.
On average, most of the links should lead to the main page, and the other to the remaining pages of the promoted resource, focus on the link profile of competitor sites
Do not share satellites with other optimizers; do not sell links with PBN. Ideally, when one network is created to promote only one site. Linking satellite sites between themselves is not necessary, it's always a risk to discover the entire network. Acquire at least 3 domain names in one month to show continuous positive growth.
Registration of a mini-site on a famous portal
In total per month, it is advisable to register at least 10 such sites for positive dynamics. In any case, focus on the quality of materials, not on the number of sites. More weight is conveyed by those links that live users can click on.
Conclusion
To control this network, it is advisable to maintain a table indicating the dates, key indicators, and those responsible for each process.
This article is a part of Serpstat's Checklist tool

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