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News 7 min read
Elena K.
Summing Up Our January Results

How Is Your New Year's Resolution Going?

Editor at Serpstat
January was very hot for Serpstat team, and this wasn't about the weather. We worked hard this month and released a bunch of updates. Here they are: we updated some of our keyword databases; added several new features, upgraded our modules, fixed the bugs, hung the Serpstat flag in one of the rooms, and set up the state-of-the-art ping-pong table that serves as a workplace at the same time.
I know you want to obtain the same one, don't you? ;)

Keep reading to learn more about our monthly updates.

Custom overview

Some of you may disagree with the Audit results and SDO (Serpstat Domain Optimization) score just because you're not interested in some errors and don't want them to affect your overall result. So that this month we created a new special feature in the Audit module called "Custom overview" aimed to resolve this issue. Here you'll find the whole list of data received from your website rather than just errors as in other Audit features. So now with "Custom overview" you are in charge of your website's audit choosing only parameters you need. I've recently posted a detailed guide on how to use this new feature, check it and start running your audit results.

White Label

We started developing Serpstat White Label, which allows you to remove Serpstat logo from the graphs and export reports under your brand name. It is just the first preparatory phase, which is already successfully implemented. The second phase includes the creation of your individual subdomain on Serpstat. Here you'll be in charge of everything choosing only those graphs and reports that you really need. We're currently working on the second phase and it's to be released shortly. To find out more about White Label, read this post, where I described this feature in some detail.

Keyword database updates

Our keyword's databases keep growing manifold. This month we added dozens of new keywords to our Google.AU, Google.UK and Google.CA databases! This update brings you 18 times more keywords at Google.AU database, 13x more keywords for Google.CA and finally 9 times more keywords for Google.UK. Check out the outstanding growth:
Notice that this data is available in the keyword research module and not in domain analysis one. Use this update to find even more long-tail keywords with Serpstat.

New graphics in the Audit summary

To make the audit results more complete we created special graphics where the audit results are displayed. Here they are:

  • Crawl depth – this graph shows the correlation between the number of clicks and number of pages available.

  • Redirect types – the correlation between the types of redirect and their number.

  • Status codes (excluding redirects) – this graph shows the correlation between the pages status codes and the number of URLs, containing these status codes.

From Audit module to Domain Analysis in one click

You don't need to type your domain while jumping from "Audit" page to "Domain Analysis" one anymore. Serpstat will automatically analyze your domain so that you don't need to do any extra work, several clicks and you get comprehensive data on your website.

Rank Tracker updates

We've recently added 2 small features to our Rank Tracking tool:

  • "+3 days" button

We added "+3 days" button to Rank Tracker module. By clicking on it, you'll get the position history of the chosen keyword for the last 3 days.
No matter what frequency of tracking you set, you'll get the results for the last 3 days. Even if you track the keywords every 3 days, after clicking on this button, you'll see the results of the last three days.
  • "Actual SERP"
Now you can see the actual SERP results according to your settings (search engine, geolocation). Go to "Positions" section and click on the keyword you want to see the results for, then click on "Show actual SERP" on the right:

Updated the "List of projects" page

Here is the list of changes we made on "List of projects" page this month:

  • Projects' grouping – now you can create the groups and cluster your projects, as you wish. The projects you haven't specified group for, will be classified as "Ungrouped." Moreover, you're free to place these groups as you want.

  • Reordering – change the order of the projects, e.x. depending on their frequency of use or their importance.

  • Detailed/minimized view – now all your projects are displayed in two different ways. Switch to minimized view to get the brief info from the project's modules.

Added new pages and updated the old ones

Finally, we added several new pages and upgraded some old ones:

That's it ;) Follow us on social media not to miss our new updates.

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