Interview With Mindy Weinstein: A Small Business SEO Checklist

She answered the questions of our channel members on the topic A Small Business SEO Checklist. In case you missed the chat, you can read this article :)
A1: Not knowing who to trust & what #SEO tactics to use (& not use). #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
Agreed. I see a lot of postponing too. Maybe a little fear of the unknown? #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
A2: Local optimized content on the website & GMB listing optimization. +optimizing other major local directories #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
A3:Connect with the community by sponsoring events, writing for local papers, hosting meetups. #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
A4: Know your audience. How does the local market describe problems? What words do they use? Those should be in your content (+title & description). #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
A5: Ensure you have addressed technical issues, ie speed, duplicate content, broken links, canonicals & internal linking #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
A6: Fill out every field! Add pictures, videos, use consistent NAP, upload posts. Keep it updated #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
Agreed. It's great for conversion too. #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
I have been using the Q&A's but not the message feature as much. Great tip. #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
A7: Lots of great tools can help: @serpstat @yext @spyfu @whitespark @GatherUp #serpstat_chat
— Mindy Weinstein (@mindyweinstein) October 16, 2019
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