Keyword Research Tool

  • Analyze millions of keywords in a few clicks
  • Collect competitor's most successful keywords
  • Get useful metrics such as monthly search volume, keyword difficulty, CPC and other
  • Export data to any convenient format
Keyword Research tool
Trusted by
client logo
client logo
client logo
client logo
client logo
client logo

Importance of Keyword Analysis

Keyword research is crucial for any SEO and content strategy. It’s the process of discovering the exact words and phrases your audience types into search engines—and using those insights to drive targeted traffic, boost rankings, and increase conversions.
  • Connect with real needs and identify the questions and problems your audience is actively searching for.
  • Drive qualified traffic and prioritize terms that attract visitors most likely to convert.
  • Uncover content opportunities, spot gaps in your content and create pages that fill them.
Keyword niche finder

Keyword Research Tool Advantages

  • Keywords and keyword suggestions from 230 countries in  Google
  • Our SEO keyword databases contain over 7 billion keywords
  • Find the best keywords for your website
7.53B
keywords
2.2
Keywords with SERP
1.50B
domains
Try our free SEO tools to get some basic data.

Keyword Analysis Metrics

  • Search Volume

    Estimate demand by checking how often a keyword is searched each month.
  • Keyword Difficulty

    Evaluate how hard it will be to rank on page 1. Balance ambition with realistic targets.
  • Competition

    Understand who’s already ranking and how authoritative their sites are.
  • Search Intent

    Segment keywords by user need—informational, navigational, commercial investigation, or transactional.
  • CPC & Commercial Value

    Estimate the cost-per-click and commercial potential for paid campaigns.
Keyword Analysis Metrics

Try Keyword Research and over 50 other marketing tools

Get access to all the tools and features of paid plans for 7 days without charges. Cancel anytime.

Get Your Free Access

Keyword Gap Analysis

  • Analyze the winning keywords your competitors rank for, and compare keyword profiles to find keyword gaps and traffic potential
  • Find competitor's keywords intersection
  • Compare competitors keywords side-by-side, identify common and unique keywords for each analyzed site
Keyword niche finder

Keyword Research Options

Our thankful customers rate us highly
G2 logo

450+ reviews

Capterra logo

150+ reviews

GetApp logo

150+ reviews

Softwareadvice logo

150+ reviews

Keyword Explorer FAQ

What is keyword research process?

Find which keywords your target audience uses when searching for your products using Keyword research tool. It helps to avoid creating content about things that are not searched for, and prioritize it to the topics that are interesting for your potential visitors or customers by analyzing and comparing the keywords.

What is the purpose of keyword research?

The main purpose of keyword research is to attract the audience with the content, services, or products that they are searching for.

What is keyword niche research?

Niche research helps you reach a more targeted audience. Niche keywords are specific to each company or even a product. They are sometimes referred to as long-tail keywords, and usually, they contain 3 or more words — they are more specific and bring more accurate visitors to your site. They are as effective for your SEO strategy as short-tail keywords, which are more general.

How can I find my niche?

If you want to find your niche, start from small things — identify the category your website is working with. Then, try to narrow it down to a more specific field, but not too much so as not to miss out on a potential audience.

How to use Keyword Research Tool?

Just enter the keyword you need to the search bar and get the detailed report right at your hands. You can try our Keyword Research tool for free on a 7-day trial.

Get access to Keyword Research and other SEO tools for free

Get access to all the tools and features of paid plans for 7 days without charges or use 10 free searches daily on Freemium. Cancel anytime.

Get Your Free Access

What professionals say about our tools

JANEIRO BLACKMON
JANEIRO BLACKMON
DIGITAL MARKETING CONSULTANT, DESIGNBLAZE MARKETING

For my use, there is much to like about Serpstat. I really like the site audit tool and information I can gather on competitors.
Most of all, I like all of the training and support they provide.

JENA APGAR
JENA APGAR
MARKETING STRATEGIST, 2XMYBIZ.COM

I love that it tracks SEO over a time period tracking keyword growth across your site and competitors over time. I'll leverage it
on client meetings to show how their current SEO guy is failing.

JOHN NEWTON
JOHN NEWTON
MARKETING DIRECTOR, OXYGEN FINANCE

Helps you understand how your site and sites belonging to competitors are performing in paid and organic search, and what to do about things you want to improve.

HARSH AGRAWAL
HARSH AGRAWAL
FOUNDER AND CEO, SHOUTMELOUD

Serpstat is another comprehensive keyword research tool that I discovered recently. They've done some really good work when it comes to helping us identify winning keywords.

Open support chat

Introducing Serpstat

Find out about the main features of the service in a convenient way for you!

Please send a request, and our specialist will offer you education options: a personal demonstration, a trial period, or materials for self-study and increasing expertise — everything for a comfortable start to work with Serpstat.

Name

Email

Phone

We are glad of your comment
I agree to Serpstat`s Privacy Policy.

Thank you, we have saved your new mailing settings.

mail pocket flipboard Messenger telegramm