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User Guide

Enter your keyword into the search bar on Serpstat and hit Search. You’ll be taken directly to the Overview report. Here you’ll find:

Volume - the keyword’s monthly search volume

Competition - the level of competition on the keyword

CPC - the keyword’s cost-per-click

Organic Keyword - a preview of the Keyword Research tool where you'll find all keywords that contain the researched query and are search for in the selected country.

Ads Keywords -   a preview of paid keywords that contain the researched query and come up in paid search results in the selected country.

Keyword Trends - a trend showing how the number of searches for the keyword has been changing over the last year. Serpstat shows it as a percentage ratio to the maximum search volume from Google AdWords.

Competitiors in Organic Search - domains that are ranking in top 100 search results for a large number of keyword that contain the researched query

Competitors in Ads - domains bidding in Google Adwords on a large number of keywords that contain the researched query

Competitor’s Graph  - a chart that displays direct competitors on the keyword. For detailed info on the competitor’s chart, read the article.

Number of Keywords by Domains - the domains which keyword pools have a large number of keywords related to the researched query.

Ads Examples - a preview of ad copies that come up in paid search for the queried keyword

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