Some options are limited.

Enter a keyword into the search bar on Serpstat and hit Search. Serpstat will redirect you to the Overview report.

Search Volume - keyword’s monthly search volume

Competition - level of competition on the keyword in paid search

CPC - keyword’s cost-per-click

Organic Keyword - a few examples of keywords that contain the researched query. Full list is available in the Keyword Selection section.

Ads Keywords -   a few examples of paid keywords related to the researched query. Full list is available in the PPC Research section.


Keyword Trends - a chart showing how the keyword is trending over the last year. Serpstat gives it as a percentage to the maximum search volume over the last year.

Competitors in Organic Search - domains that are ranking in top 100 search results for a large number of keywords related to the researched query.

Competitor’s Graph  - the chart displays direct competitors on the keyword. For details on the competitor’s chart, please read the article.

Competitors in Ads - domains that have a large number of paid keywords related to the researched query.


Ads Examples - a few ad examples displayed for the researched keyword.

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