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Looking for an alternative to Semrush?

Compare the multifunctional platforms Serpstat and Semrush in a number of parameters: available tools, pricing plans, support, and more.

Serpstat all-in-one SEO platform is a great alternative to Semrush for finding and fixing technical errors, building a semantic core, conducting competitor analysis, checking backlinks, and much more.

Serpstat vs Semrush: Comparison of features
Tools and features
Serpstat
Semrush
Analysis of keywords, domains and pages in various search engines
Own index and backlink analysis
Technical audit of a page or a whole website
Rank tracking by keywords in organic search and context
Batch analysis of keywords and domains
Analysis of contextual advertising
Free use
Trigger reports
Background information and training
User support
Automatic renewal of the pricing plan after the end of the subscription
Checklists for working with projects in standard pricing plans
Access to API in all pricing plans
Traffic evaluation of any site at no extra charge
Comparison of domains at no extra charge
Keywords clustering
No need to provide payment card data during registration
White label and branded reports at no extra charge
Checklists for work with projects in standard pricing plans
Additional users in standard pricing plans
Tools for working with social networks
Serpstat works on the basis of 230 regional Google databases search queries, available in all pricing plans without exception, Semrush offers work with only 142 databases. How Serpstat databases differ:

The largest regional Google keyword database

6.7 billion
Keywords
Google bases
230
Serpstat databases contain 6.7 billion keywords and are growing daily.
Google USA surpasses the competitor with 3.6 billion keywords.
Serpstat offers the Google United Kingdom database, which contains 422.5 million keywords.
Serpstat own index contains 1.7 trillion links for 168 million domains. Serpstat bots add 2 billion new links every day, while crawling 2.5 million domains. Serpstat robots collect data and analyze sites similarly to Google's crawlers. Semrush's backlink database contains 43 billion links.

Serpstat link analysis allows you to:

Own backlinks index

find out the quality of the link profile of your website or a competitive one.
compare links of several domains to find common donors.
find domains that completely redirect to the analyzed one.
Serpstat has no API access restrictions for all pricing plan plans, which allows you to use methods for domain analysis, keyword research, rank checking, web page audit and link analysis at no additional cost and integrate data into your own software products and reports.

Serpstat's competitor — Semrush offers access to analytics via API only in Business pricing plans for an additional payment of the required limits.

API for task automation

The minimum $69 Serpstat Lite plan includes access to the API for site analysis, keywords, and links, as well as site technical audit.
in the Standard pricing plan and higher, API methods are also available for ranks checking. This allows you to automate obtaining information in any projects, regardless of their size.
you can order additional limits and customize the subscription to the needs of the project.
Team work on projects allows you to distribute projects, monitor employee performance, distribute credits and receive regular reports:

Opportunities for team work in one account

the competitor Semrush offers only one user by default in all pricing plans. Access to the account for the team is paid additionally, from $45 to $100 monthly for each additional employee. Therefore, using Semrush for a team of 7 people will entail additional costs from $3,240 to $7,200, depending on the chosen pricing plan.
access to more projects than Semrush. Depending on the selected pricing plan, you can work with 10-100 projects, while the standard Semrush pricing plans have access to only 5-40 projects.
Serpstat pricing plans offer the addition of 3 to 7 users at no additional charge in the Standard pricing plan and higher.
Some tools can be difficult to use for newbies, so Serpstat offers a free personal demonstration of the service and consultation to all customers using chats or video calls.

Serpstat offers the following types of information support to users regardless of their level of knowledge:

Technical support and training

Support of an assigned manager for subscribers of pricing plans.
Consultation at Zoom or Google Meet before purchasing a subscription.
Free technical support in online chats for all users.

Serpstat vs Semrush: Pricing Plan Comparison

Looking for an additional $8,000 per year for marketing activities, but want to get all the necessary tools, credits and the ability to use the service as a team?
An annual subscription to the minimum Serpstat pricing plan will cost only $660, while using Semrush you will have to pay almost 2 times more — $1,200.
In business pricing plans, savings will be $1,631 per year and more.
Serpstat pricing plans allow working with a team of up to 7 people without additional payment of $7,200 in business pricing plans.
Serpstat
$660 per year
Lite / Pro
Standard / Guru
Advanced / Business
Enterprise / Enterprise
$1 200 per year
$540
You save per year
$872
You save per year
$2 300 per year
$1 428 per year
$2 868 per year
$4 500 per year
$1 632
You save per year
$4 788 per year
Contact us
-
Pricing plan
Подписка на месяц
год,$
Подписка на месяц
год,$
Подписка на месяц
год,$
Semrush
You save with Serpstat
Serpstat
69
660
99
990
30
330
Подписка на месяц
год,$
Подписка на месяц
год,$
Подписка на месяц
год,$
Semrush
You save with Serpstat
Serpstat
179
1790
30
362
149
1428
Pricing plan
Подписка на месяц
год,$
Подписка на месяц
год,$
Подписка на месяц
год,$
Semrush
You save with Serpstat
Serpstat
179
1790
30
362
149
1428
Pricing plan
You save with Serpstat
Pricing plan
Serpstat
Semrush
Подписка на месяц
год,$
Подписка на месяц
год,$
You save with Serpstat
299
2868
Serpstat
Semrush
Подписка на месяц
год,$
100
1122
Подписка на месяц
год,$
Подписка на месяц
год,$
You save with Serpstat
999
9990
499
4788
Serpstat
Semrush
Подписка на месяц
год,$
500
5202
Semrush
Semrush
Parameter
Serpstat
Semrush
Rating
4,5 of 5
408 reviews
4,5 of 5
1 200 reviews
Assessment
Meets Requirements
9.1
8.9
Ease of Use
8.8
8.3
Ease of Setup
9.0
8.6
Ease of Admin
8.9
8.7
Quality of Support
9.4
8.5
Ease of Doing Business with
9.5
8.8
Product direction (% positive)
9.1
8.9
Keyword Research
Keywords Suggestions
8.9
9.0
Long-Tail Keywords
9.2
8.8
Search Volume
9.0
8.8
Rank Tracking
Rank tracking in Search Results
8.9
8.8
Localization
9.3
8.5
Rank Change Notifications
9.3
8.9
External SEO Optimization
Link Building
8.5
8.2
SEO Reports
Competitor Analysis
8.9
8.8
Data Visualization
9.4
8.8
Custom Reports
9.2
8.6
White label
8.8
8.4
data is current as of 01/07/2021
Сравнить рейтинги инструментов Serpstat vs Ahrefs на G2Crowd
Personal demonstration
Leave a request to learn more about Serpstat's capabilities for solving your tasks.
Serpstat is a solid SEO tool. It's got all of the features you'd expect from an SEO software suite. And it's competitively priced compared to its main competitors. I haven't had a ton of interactions with Serpstat support. But the few I did were impressive. A big checkmark here.

I like Serpstat because it allows me to easily see which keywords bring up featured snippets on the results page.
Serpstat is a solid tool that can be a cost-effective alternative to some of the industry heavyweights such as SEMrush and Ahrefs. Serpstat is certainly worth a trial if you are looking for a tool that can provide actionable insights and help improve your SEO and PPC campaign performance.
Serpstat is another comprehensive keyword research tool that I discovered recently. They have done some really good work when it comes to helping us identify winning keywords.
Brian Dean
Founder of Backlinko
Jeff Bullas
Digital Marketing influencer
Neil Patel
Digital Marketing influencer
Robbie Richards
Digital Marketing strategist
Harsh Agrawal
Head and CEO of ShoutMeLoud
Serpstat is one of the newest on the market and is quickly gaining users across the community thanks to key features, such as its powerful API and a huge database of keywords and domains.

How to switch from Semrush to Serpstat

Leave a request for a free demonstration of Serpstat's capabilities and get a consultation on switching from an alternative service. Save the project data and continue working on the promotion with Serpstat.
Personal demonstration
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