How to create a page with contacts in the online store

One of the main goals of the "Contacts" page is to build trust among the visitors in the organization. The absence or incomplete filling of the page can make an unfavorable impression on potential customers and cause them to doubt the reliability of the company.

Before creating an online store contact page, you need to identify the purposes for which it will be needed, for example:

• sales increase — to perform not only informing, but also conversion function, you can add a feedback form, allowing the customer to receive a discount on the first purchase when subscribing to online store news. Also, using the form, you can advise customers before buying and placing orders;
  
  
• after-sales service is an important part of the work of every serious online store. It includes interaction with customers who want to exchange or return a product, or get a detailed consultation on its use;
  
  
• personnel work — attracting new employees to the online store;
  
  
• B2B-development — the search for new business partners to join business.

Depending on your goals, it is necessary to focus on the most important data in the section "Contacts" or "Contact Information", however, there is basic information that must be placed in any case:

• the address of the organization with indication of the country, region, settlement and detailed information about the location of the office. It is also desirable to add a map and make a location map. You can draw it online in special services;
  
  
• contact numbers where you can contact the representatives of the company. If the online store does not have a 24-hour call-center with specialists who advise clients, it is necessary to indicate its mode of operation. It is time to avoid the claims of customers trying to reach the office numbers that are turned off after the workday is completed;
  
  
• full company name. If the company's activity implies licensing or requires the presence of certain certificates, they must also be posted on the website;
  
  
• email, phone numbers in messengers, groups in social networks;
  
  
• if the online store is interested in attracting business partners or new employees, you need to specify contacts for communication on these issues: email to send resume and commercial offers;
  
  
• bank details for payment: card number and name of its owner, as well as the settlement account.

The completed page is added to the main menu, as well as to the basement for quick access from anywhere on the resource.

To stand out among the competitors, you should use non-standard solutions in the design of the site, including the original pages of contacts.

Consider the non-trivial design of the "Contacts" page on the example of various companies whose ideas can be applied in your own online store.

The contact page is an important section for any online store. It is worth considering the goals for which the page is being created, adding all the necessary contact information to it, including the full name of the company, email, phone numbers, addresses.

The offline business will be appropriate to insert a map to the site.

It is also desirable to use non-standard design solutions, add calls for action and feedback forms.