How-to 8 min read

Best free WordPress themes for online stores and blogs

This collection contains the best free WordPress templates for commercial resources and information websites with download links.

WordPress themes for commercial projects

On this official resource, you can find WordPress website templates for projects of almost any subject. You can download templates from another official WordPress website. Characteristic filters allow you to choose a template with suitable markup parameters, color scheme, and thematic focus:
Many themes are offered in free and paid versions with additional functionality:

WordPress templates for service websites

VW-travel is a template for tour operators, hotels, and airlines. You can place various offers for reservations, customer reviews, calls to action, advanced search forms, photo galleries, and other elements in this template.

This is a main screen with the main menu, conversion button, links to social media, and contact details:

(all screenshots are actually big can be enlarged with just one click!)
Travel Template VW-travel for WordPress - 1
These are promotions, search form, and tour scheme:
Here are customer reviews, special offers for reservations, latest blog entries:
Fagri is a lightweight responsive search-engine-optimized theme suitable for small and medium-sized businesses, for example, photographers, trainers, medical clinics, fashion boutiques:
The theme supports an online assistant, it also suggests adding the benefits of a product or service:
Here is a product block:
Template for Small Business Fagri for WordPress - 3
Here is information about employees with photos and links to their accounts on social media:
There are also customer reviews:
Template for Small Business Fagri for WordPress - 5
Skt-gym is a spectacular theme with bright colorful accents on a monochrome background focused on fitness centers, personal trainers, and gyms:
In addition to the standard sections, in this theme, you can add a training schedule:
Here is information about trainers and tariffs:
Veterinary Pet Care is an elegant pet service theme. The interface will allow you to clearly demonstrate all the offers of your company:
Pets collection:
Additional information:
Veterinary Pet Care Template for WordPress - 4
Veterinary Pet Care Template for WordPress - 5

WordPress themes for online stores

Bulk Shop is a stylish WordPress online store template in restrained dark colors:
Bulk Shop Online Store Template for WordPress - 1
New arrivals:
Special offers and recommended products:
Contact information:
Shop Isle is an adaptive minimalistic theme that can be used for online stores of clothing, electronics, and other goods:
Special offers:
Advertising video block:
Minimalistic template of Shop Isle online store for WordPress - 3
Store-Xmas is a bright festive Christmas theme:
Christmas Template Store-Xmas online store for WordPress - 1
Logotype slideshow and product categories:
Information about a store and a photo gallery:
eCommerce Store is a search-engine-optimized template with creative animation for online stores selling any goods, for example, electronics, clothes, sports equipment, accessories and more:

Templates for WordPress landing pages

Safha One Page is a template for single-page websites in a simple business style:
Brief information in figures about the company's achievements:
Safha One Page Landing Template for WordPress - 3
Corporate Landing Page is a theme for a single-page corporate website with a classic design:
Information about an organization:
Corporate Landing Page Template for WordPress - 2
Latest blog entries and contact details:
Wide Range Lite is an original template for creating single-page websites, portfolios, and other creative projects:
Original Wide Range Lite Landing Template for WordPress - 1
Avira is a bright template with animated elements for single-page and standard websites about various subjects:
Photo gallery and a blog:

Free responsive WordPress templates for information websites

WordPress templates for informational websites as well as for commercial ones can be downloaded for free on the official website.

WordPress blog templates

Vintage Blog is a clean retro-style theme that you can use to create your blog:
Voice blog is an exquisite theme which you can use to create a personal or commercial blog:
Free Unusual Voice Blog Blog Template for WordPress - 1
Website menu and latest entries:
The Styled blog is a template with geometrically unusual monochrome markup underlined by bright social media buttons:
Ashe is a stylish template suitable for a blog about beauty, fashion, travel, art, and other topics which are mainly focused on a female audience:
Free Ashe Women's Blog Template for WordPress - 1
Posts and an Instagram widget:
Subscription form, sidebar categories, and tags:

WordPress templates for news websites

Content is a simple template with bright tile layout suitable for a news website or online magazine:
Template footer:
Free Content News Site Template for WordPress - 2
Gridbox is a theme for news projects which is adaptive to mobile devices. In the desktop version, three columns of posts are displayed, and two columns are displayed in the mobile version:
Colormag is a popular WordPress solution for media downloaded over 100 thousand times:
Free Colormag Media Template for WordPress - 1
Publications display their category and tags:
The template footer contains information about the company, links to popular sections and social media buttons:
Free Colormag Media Template for WordPress - 3
Newspaperly is a theme with a strict monochrome template for a news resource:

WordPress templates for entertainment resources

Musicsong is a template for websites with music content in dark colors with bright coral accents:
Free Musicsong Music Website Template for WordPress - 1
The Podcast is a theme for websites with audio podcasts developed in several color schemes:
Vivah royal wedding is a template for a website of upcoming newlyweds dedicated to celebrating their wedding and inviting guests to a celebration:
Free template wedding site Vivah royal wedding for WordPress - 1
Date of an upcoming event:
Free template wedding site Vivah royal wedding for WordPress - 2
Feedback form where an invited person can specify if they are going to attend the wedding:
Rock-band is a template for musicians where you can place your own tracks, information about the group, albums, and news:
Group album and news:
Free Rock band Music Website Template for WordPress - 2

Creating a WordPress template

If you couldn't find the right template, consider creating your own WordPress theme. To do this, you must use an online designer, for example, the Elementor service which allows you to create a website in just an hour without programming skills:
WordPress Elementor Online Template Builder
The cost of use depends on how many website templates you need to create:
Cost of an online theme designer for WordPress Elementor

Translating a WordPress theme

If a suitable theme for your website is not available in the desired language, you can translate it yourself. To do this, find the "Translations" section and click "Translate" on the theme page:
How to Translate a WordPress Theme into another language
This page will display a list of languages into which the topic has been fully or partially translated. Find the language you want to translate the template into:
Translation WordPress themes in German
To add a translation of a fragment, double-click on the right field:
How to Add German Translation to a WordPress Theme - 1
After that, you can add text, translate menu items and other elements:
How to Add German Translation to a WordPress Theme - 2

Where to buy a WordPress template

To get a more unique and less rolled-out design, you can choose a paid WordPress theme on one of these websites:
Buying Templates at Elegant Themes


We have considered 24 WordPress templates having divided them into the following groups:
Commercial projects
  • service websites;
  • online stores;
  • landing pages.
Informational projects
  • blogs;
  • news resources;
  • entertainment websites.
If the theme that you like is only available in a foreign language, you can translate it into the desired language on your own or involving a translator.

Also, if you wish, you can choose a paid template with a more exclusive design and additional functions or create your own theme using online website builders.

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