|SEO||– 5 min read –||October 19, 2016|
Are Tags Too Oldschool to Care About?
5 Tips to Improve Your Snippets
In this article I'll give you a definition of meta description, explain why it's important and share 5 tips that will help you to improve your snippets.
If you don't write the meta description, Google will do this instead of you. According to keywords you enter Google chooses the parts of your page's text with the usage of these keywords and forms the description automatically. Here is how it looks like:
Your article may be a killer one but nobody would even click on it if it has a dreadful meta description. It's like the last push you need to do to get to finish.
Your description should be attractive and relevant. Here are some examples to show what I'm talking about. Let's imagine that you are a tourist in NYC and you want to taste the most delicious pizza, you google something like 'best pizza in nyc', skip all ads and that's what you see:
Now we know that snippets are important, let's pass to the main rules of their writing.